Techy is thinking

0 %
Bibith K Mathew
Web & API Developer
  • Residence:
    India, Kerala
  • City:
    Pathanamthitta
  • Age:
    24
English
Tamil
Malayalam
PHP & Laravel
Node Js
MongoDB
SQL
WordPress
UI/UX
HTML, CSS & JS
  • Bootstrap
  • Laravel, Wordpress, Codeigniter
  • Node Js, Express Js, Sails Js
  • GIT
  • Photoshop, Illustrator, InDesign
  • Figma
0

No products in the cart.

Why Brands Really Matter For Me?

August 27, 2022

Here are the most common questions I am getting nowadays.

Bibith why are you paying higher prices for brands compared to unbranded or generic products?

Is it better quality? look and feel? Status?

So here is my answer:

It’s probably a combination of each. The quality, look and feel, and status.

The brand provides me peace of mind, comfort, happiness, and satisfaction. It will help me to express who I am or who I want to be. Brands offer safety and reduce the risk of disappointment.

See! People become emotionally attached to the brands they use and view them as part of their self-image.

15 years ago, there was a campaign by Apple’s classic “I’m a PC / I’m a Mac” which really shows how brands can reflect personalities and self-perceptions.

Posted in Life
Write a comment
×